Job Posting: Creative Content Producer

To apply, send your resume and cover letter to careers@evergoods.us with the job title as the subject line.

JOB TITLE: Creative Content Producer 

HOURS:  Full-Time 

LOCATION:  Bozeman, Montana, USA 

ROLE:  The Creative Content Producer works on a team with the Marketing Director, Creative Strategist, and Co-founder to create and manage the production of EVERGOODS’ creative deliverables. As a rapidly growing small brand, the role of Creative Content Producer is multifaceted, with functions ranging from graphic design, video editing, freelance network management, location shoot scouting, studio shoot production, and photography. The CCP’s primary responsibility is the consistent deliverable of creative to support brand initiatives across web and paid media channels, and may also expand into packaging, print, or new modes as the brand requires. The Creative Content Producer must balance organization and creative skills, be willing to move quickly based on ever-changing business needs, and have real experience developing creative aimed at scaling digital-first businesses. 

DUTIES: The Creative Content Producer will work tightly with the Marketing Director and Creative Strategist to review a variety of key inputs, which include a go-to-market calendar, creative budget, product assortment, brand identity, and business needs. Using these inputs, the Creative Strategist and Creative Content Producer will develop a strategic plan for needed creative deliverables, and upon approval from the Marketing Director, enact the plan.

The Creative Content Producer will be responsible for spearheading both the (1) development of creative deliverables individually and/or (2) managing the development of new creative via a freelance network. 

If the deliverable is developed in-house, the Creative Content Producer will be responsible for the graphic design, video editing, photography, or videography output. This will require the CCP to excel at technical design, including asset output, creating visual branding, web design, and paid adverts. The CCP will also be responsible for managing their timeline, hitting deadlines, and working cross functionally to receive edits, feedback and improve each asset. 

If the deliverable is developed via the freelance network, the Creative Content Producer will be responsible for the pre-production efforts. These efforts include hiring photography/videography talent, developing shoot decks, hiring models, contract management, prop acquisition, planning shot lists, and developing shoot itineraries. The Creative Content Producer will also often be required to attend photoshoots, which can occur in Bozeman or across the United States. On set, the CCP will be responsible for styling products, models, and shoot coordination. After the shoot, the Creative Content Producer will work with the creative talent to ensure edited deliverables meet timelines and standards of the brand.

Initially, the Creative Content Producer’s role will focus on supporting the needs of the marketing department, with their creative deliverable’s primary responsibility being ad creation. The Marketing Director will utilize the deliverables across web and social channels. As such, the ideal CCP has a general understanding of high performing creative for performance marketing channels such as META. As the brand scales, the focus will expand beyond the scope of the Marketing Department’s needs.

The Creative Content Producer’s key partner will be the Creative Strategist, who will be the conduit between the marketing and creative departments. The Creative Strategist will work to translate business needs and marketing objectives into creative projects, which will then be spearheaded by the Creative Content Producer. 

The Creative Content Producer must have a broad understanding of all areas of acquisition for a small growing digital brand. He/She will seek creative and practical solutions that may stretch beyond the current scope of the role in order to drive the brand identity and expand the brand awareness and customer base of EVERGOODS. He/She must be able to develop effective and elegant solutions within the constraints and limitations of our current budget, brand vision, and brand values.

The Creative Content Producer will be organized and have strong project management skills in order to meet deadlines. He/She must effectively communicate ideas and be creative within the limitations of a small, growing brand. He/She must demonstrate proactive initiative and excel in navigating ambiguity. 

PRIMARY RESPONSIBILITIES: 

  • Create and manage the production of EVERGOODS’ creative deliverables.
  • Support brand initiatives across web and paid media channels via the consistent flow of creative assets to the marketing and business team.
  • Ensure all deadlines set by the Marketing Director and Creative Strategist are met, no matter the source of the creative deliverable (in-house or from network).
  • Spearhead graphic design and video editing efforts for any in-house developed creative assets, used across web and social platforms.
  • Manage a network of creative freelancers for creative production, ensuring deliverables are in line with brand identity, project goals, and within budget.
  • Manage all pre-production for studio and location shoots, including developing shoot decks, hiring models, contract management, prop acquisition, planning shot lists, and developing shoot itineraries.
  • Attend all photoshoots both in Bozeman and across the country. Location scouting remotely or in-person may be required.
  • Own the contracts and financing behind all creative production to ensure budgets are met.
SECONDARY RESPONSIBILITIES:
  • Photograph or shoot video assets locally in Bozeman or on location shoots.
  • Work in tandem with the Creative Strategist to develop campaign concepts and strategies to help meet business objectives.
  • Collaborate with product, marketing, e-commerce, and customer teams on creative strategy and product launches
  • Understand and leverage the go-to-market calendar to align marketing efforts with creative output. 
AREAS OF SUPPORT: 
  • Establish the culture, brand identity, and branding for EVERGOODS in tandem with the Creative Strategist, Marketing Director, and co-founder. 
  • Collaborate with the Marketing Director to develop strategies for other company channels (email, site merchandising, customer behavior, e-commerce, etc)
  • Warehouse support during periods of high volume or when others are out of the office  
RELEVANT SKILLS: 
  • 2+ years of experience producing digital assets for a small to medium, fast-paced growing brand. Bonus points if the brand is within the everyday carry or outdoor industry.
  • 2+ years of experience producing location or studio photoshoots, and managing talent
  • 2+ years of experience developing shoot decks, shot lists, and collaboratng with marketing departments to receive sign-off on strategy.
  • 3+ years of experience using Figma, Photoshop, Lightroom, or other graphic design or video editing software. 
  • 2+ years of experience in e-commerce or retail
  • A unique passion and understanding of the everyday carry sector and the key benefits that best translate into compelling advertising
  • A strength in juggling multiple roles and responsibilities, each with various deadlines; staying organized throughout each project.
  • Basic photography skills, video production, and editing experience. 
  • Ability to receive constructive feedback
  • Analytical mindset with the ability to think through difficult problems, interpret them, and share findings with a team
  • Excellent communication, organizational, and interpersonal skills
  • Growth mindset - You are curious and love to learn. You are hungry to expand your skills.
  • Eagerness to scale a growing brand and help in areas of need, even if outside of skill set or job description.
OFFERINGS
  • Competitive salary, aligned with experience.
  • Medical, Dental, Vision benefits
  • 401(k) and employer match
  • Profit sharing
  • Opportunities for career growth within a dynamic and innovative company.
  • Employee discounts on products.
  • A supportive and collaborative work environment.

EMPLOYEE CONDUCT: 

It is the responsibility of every employee to contribute to a positive work environment through cooperative and professional interactions with co-workers, customers, and vendors. 

EQUAL EMPLOYMENT OPPORTUNITY: 

All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status,  disability, or any other factors prohibited by law.

If you are a motivated individual with a passion for creative production and everyday carry, we encourage you to apply for this role at EVERGOODS.

To apply, send your resume and cover letter to careers@evergoods.us with the job title as the subject line.